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CRO Blog & Insights

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ecommerce-cro-why-when-how-to-boost-conversions

E-commerce CRO: Why, When, and How to Boost Conversions

CRO

CRO stands for Conversion Rate Optimization—a set of strategies designed to turn more website visitors into paying customers. It’s all…

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how-to-promote-fitness-clubs

How to Promote Fitness Business

CRO

In this article, we’ll explore strategies and key elements for promoting a fitness business, whether it’s a gym or fitness…

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Site Breadcrumbs: What They Are and Why They Matter

Site Breadcrumbs: What They Are and Why They Matter

User experience

Imagine you’re searching for a smartphone on a large e-commerce site. After clicking through several product listings, finding your way…

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UTM-tags-explained-how-to-use-them-and-avoid-mistakes

UTM tagging explained: How to use them and avoid mistakes

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What are UTM tags, how to use them in e-commerce, and why they sometimes might not work are explained by…

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