Your profit-focused e-commerce CRO partner

We take the guesswork out of e-commerce with precise A/B testing that delivers real results. Get a full team of CRO experts—for less than the cost of one in-house analyst
  • Analysts with more than 10 years of experience.
  • A dedicated team managing your A/B testing, from setup to insights.
  • Transparent and efficient problem solvers who respect your time.

     

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*includes a CRO audit

Explore expert insights on CRO and UX in our blog

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Our case studies

Facing any of these challenges?

Sales aren’t what they used to be

Traffic’s coming in, but conversions are slowing. Your e-commerce performance isn’t keeping pace—and you’re not sure why.

No A/B testing behind site changes

Your team is shipping new UI and UX updates, but without testing, it’s hard to tell what’s really moving the needle.

Growth targets feel out of reach

Rising ad costs on Google and Meta are eating into your budget, making it harder to hit revenue goals like subscriptions or sales.

Testing happens too rarely

With so many priorities on your plate, consistent experimentation takes a back seat. A/B testing becomes a once-in-a-while activity—when it should be driving decisions.
Let’s fix that—together. Book your call!

Here is what we do

End-to-end CRO management

A full-cycle optimization process—from audits to roadmap to testing—handled seamlessly.

Comprehensive CRO audits

Uncover hidden conversion blockers and growth opportunities through data-driven analysis.

Funnel performance optimization

Pinpoint drop-off points and streamline user flow to maximize conversions.

UX and design development and testing

Design and test new user flows, then analyze what truly resonates with users.

User journey mapping

Visualize key touchpoints and understand how high-value users move toward conversion.

Landing page creation & testing

High-converting e-commerce landing pages, built for impact and optimized through ongoing testing.

Google Analytics 4 & e-commerce tracking

Advanced tracking configurations built to deliver accurate, actionable data.

Data visualization & reporting

Clear dashboards and reports that make performance insights instantly usable.
Not sure where to start? Let’s talk.

Digital commerce expertise across industries

Fashion & Apparel

Footwear

Accessories & Jewelry

Beauty & Skincare

Marketplaces (Multi-brand & Vertical)

Home & Living

Lifestyle & Wellness

Luxury & Premium Brands

And 20+ other categories

Your truly experienced and highly transparent CRO team

Strategy & planning

Other agencies

Ask for your trust without outlining clear outcomes or accountability. Vague promises, no performance benchmarks.

Leadforce

Start with clarity and structure. Every engagement begins with a full analysis, projected outcomes, and performance-based KPIs—plus a smart, prioritized roadmap that shows exactly where we're headed and why. No fluff, just a clear plan to deliver measurable results.

Prioritized CRO roadmap

Other agencies

Propose random UX tweaks with little data and no strategic roadmap—wasting time and budget on guesswork.

Leadforce

Data drives everything. We build a clear testing plan based on your business goals, then prioritize experiments by impact and ease—so you see results faster.

A/B test setup

Other agencies

Rely heavily on your internal teams to set up and manage A/B tests—causing delays and draining your resources.

Leadforce

We handle the execution from end to end. Using proven tools and our in-house developers and designers, tests are launched swiftly and independently—keeping your team free and your CRO roadmap on track.
Book your free audit and get a clear, data-backed CRO plan

Meet the founder of LEADFORCE.Digital

Ivan Panchenko

Head of CRO and Analytics

With 14+ years in digital performance, Ivan has led CRO and analytics initiatives for brands like HUGO BOSS and Ageas. His expertise covers the full e-commerce journey—from traffic acquisition to A/B testing, checkout optimization, and GA4 analytics.

At LEADFORCE.Digital, Ivan leads a dedicated team of CRO specialists, combining real-world testing experience with a sharp, strategic roadmap—built to turn insights into measurable growth.

LinkedIn

What to expect next

After our first call, we typically sign a simple NDA. This gives us access to your Google Analytics and any planned A/B tests—so we can dive in and give you real value, right from the start.

Step 1

Start with a strategy call with Ivan, our founder and Head of CRO. We’ll dig into your current challenges, goals, and CRO setup.

Step 2

We’ll review your GA data, user flows, and any live tests. You’ll get a clear snapshot of where your biggest opportunities lie—at no cost.

Step 3

If it’s a fit, we’ll walk you through a personalized CRO roadmap and share what collaboration could look like.
Sound good? Book your initial meeting

Frequently asked questions

How do I get started with CRO?

It’s simple. Just book your initial call. You’ll meet with our CRO expert to review your current performance, goals, and challenges. From there, we’ll outline a tailored CRO strategy based on where the biggest opportunities lie.

What is CRO, and why does it matter for e-commerce?

Conversion Rate Optimization (CRO) helps turn more of your visitors into customers. For e-commerce brands, it’s one of the most efficient ways to grow—by maximizing the value of traffic you already have and improving the full customer journey.

How can CRO help my online store?

CRO improves the experience on your site—reducing drop-offs, increasing conversions, and boosting revenue. You’ll see better engagement, happier customers, and a stronger return on your existing traffic.

What e-commerce platforms do you support?

We work with any e-commerce platform—including Shopify, WooCommerce, Magento, Salesforce, BigCommerce, and custom-built sites. If it runs online, we can optimize it.

How do you identify what needs improvement?

It starts with a deep dive into your site and data. We use tools like GA4 and heatmaps to spot friction points—areas where users drop off, hesitate, or get stuck—so we know exactly what to test and improve.

What CRO techniques do you use?

We use A/B testing, UX and design improvements, checkout flow optimizations, product page enhancements, and more. Every tactic is tailored to your brand and backed by data—not guesswork.

When can I expect to see results?

Some quick wins can happen early, but CRO is a process. Most clients start seeing meaningful results within 5–6 months, depending on traffic volume, site complexity, and test velocity.

What metrics do you use to measure success?

We track what matters: conversion rate (CR), average order value (AOV), cart abandonment rate, bounce rate, units per transaction (UpT), and more—always aligned with your specific business goals.

Can you guarantee an increase in conversion rate?

No one can promise exact numbers, but we do set clear performance goals and align them with our agreements. Our methodology is proven, and our clients consistently see measurable results from our work.

Do you offer support beyond the initial improvements?

Absolutely. CRO isn’t a one-time fix—it’s a continuous process. We offer ongoing support to test, refine, and adapt your site as your audience and market evolve.

Struggling to turn traffic into sales?

You’re not alone—and you don’t have to guess your way through it.
Let’s break down what’s working, what’s not, and where the biggest growth opportunities are hiding.
Book your first CRO strategy meeting